African Pride, the premium, value-priced hair care line for women and their families that offers maximum conditioning and styling flexibility made its national television debut on the hit daytime talk show The Real. With a line of products that promote moisture and overall hair health, African Pride is committed to initiatives that empower women. The brand is teaming up with non-profit organization Dress for Success as a major sponsor for 2015. The “Get Your ‘ Do Interview Ready” segment on The Real features hair makeovers for two deserving women as they strive towards their career goals. The segment also featured tips for maintaining your hair during the warm and humid months of summer.
Celebrity stylist Tasheara Neshell, whose clients include Academy Award-winning actress Jennifer Hudson, styled each woman with African Pride’s Olive Miracle and Shea Butter Miracle Maintenance lines.
“African Pride is ideal for women who take an individualistic approach to styling their hair as the ultimate form of self—expression,” says Charlene Dance, global marketing director for Strength of Nature, the makers of the African Pride line.